Target of company for next 10 years
By 2031 opening at least 500 outlets all over the world on franchise model.
Create a strong foundation and then start franchising outlets to other parts of the world, starting with GCC countries.
Add more international brands to the portfolio to strengthen the business and to offer multiple brand and concepts to shopping malls.
Develop more brands and concepts from within the group, in order to diversify the business and strengthen the business foundation.